Well if you see sudden drop in your organic traffic the first thing everyone will be heading to see is their top pages are ranking in Google Search results or not and start it from there and investigating why there is sudden drop organic traffic from Google. Is there any algorithm change from Google or spammy(Spam) links, manual action, spun content, ad heavy, aggregate content, keywords stuffing or many more there are plenty of things to look up when your see a sudden website Google organic traffic drop in keywords and spot Google Organic Website Traffic Drop and diagnoise.
Sudden Google Organic Website Traffic Drop Check its seasonal or Not:
The first thing you need to check is the traffic drop is seasonal or not to do this just simple compare the traffic from previous year or any festival time at the same time if its festival season traffic drop from Google and come to a conclusion coz this is mostly happening some times for large websites and get to scare everyone with this seasonal traffic drop.
Check from where Sudden Drop in Traffic: Sudden Website Google Organic Traffic Drop
If it’s not the seasonal traffic drop then you need to find out from where your traffic has been dropped whether it’s Google organic search (traffic) drop, direct traffic drop, referral traffic drop or any other.
Is There Any Google Algorithm Change Sudden Website Google Organic Traffic Drop
Is there any Google algorithm rolled recently there is high chance of making your website traffic go up and down and leave you nowhere when there is a Google algorithm update rolled or you may hit hard with the Algorithm and get affected sometimes gets penalized by Google.
If you are hit with the Google algorithm update rolled you will see traffic extremely go down and check your Google Analytics for month set to date range and analyze when you see the graph there will be traffic going down with a sharp decline of traffic and graph will be vastly going down like a mountain shaped graph.
Sudden Website Google Organic Traffic Drop Keywords Ranking:
If it’s not a mountain shaped traffic then you are not hit by any Google Algorithm update released you may be partially hit by the algorithm which is rolled which is change in keywords ranking system or your top pages ranked bit lower compared to first page.
Even though if you rank on top first page and move down from 1 to 2 there will be change in Google organic traffic drop.
Once you know that the above mentioned reasons are not affecting your website then you need to go to Google Analytics and check with the top performing pages of your website and identify the change of traffic from different pages and then you can rewrite the article and check with keywords and analyze the pages what made Google drop from Google search.
Do a deep and thorough check with search console search Analytics data from country wise as well and dip of traffic from country and links pointing to your website.
Now with new search console beta its pretty much easy to identify if you notice change in organic traffic with new search console 16 months data in your search console.